TODEN BRAND KIT
Version 1.0, October 2026

Start with Toden-Brand-Guidelines.pdf. It explains every file here.

Logos/
  1 Logo (mark and name)    The logo. Use this first.
  2 Mark (symbol only)      For small spaces.
  3 App icon and favicon    App icons, favicon.ico, apple-touch-icon.
  4 Social                  Profile picture.

  Colourways
    full-colour   on white and light backgrounds (the default)
    reversed      on ink and dark backgrounds
    black         one colour, for single-colour print
    white         one colour, on purple, photographs and strong colours

  Formats
    SVG   websites, apps, Figma
    PDF   print (vector)
    PNG   slides, documents, email (transparent background)
    JPG   only where transparency is not supported

Backdrops/  24 backgrounds drawn from the logo, in four families and six
            palettes. WebP to use, SVG to edit.
Colours/    toden-colours.css and toden-colours.json
Fonts/      Bricolage Grotesque for headings and body copy, Geist for small and
            dense text, JetBrains Mono for code and IDs (SIL Open Font Licence,
            files included)

Please do not redraw, recolour or retype the logo. If a file is missing, ask for it.
